We are excited and proud to announce that three of our designs were recently named finalists for the Louie Awards. The Louies is a prestigious annual award ceremony put together by the Greeting Card Association. These awards recognize outstanding greeting cards, invitations, and announcements marketed in the U.S. from the past year.

Finalists are chosen based on their design creativity and print production excellence, and it’s a real honor in our industry to be recognized.

Our finalists are…

In the Invitation & Announcements Category

Murphy

Our first Louie Award finalist is Murphy from our Holiday release in 2024. This design by Meghan O’Brien.

Murphy is such a fun and inventive holiday greeting that is a card within a card. A holiday postcard tucks into a die-cut outer card. The outer card is die cut to resemble a mailbox, complete with a slot. A pocket adhered to the back of the mailbox card secures the postcard in place.

Product Specifiations

• Letterpress inks: blind deboss + ruby
• Foil stamping: gold shine
• Embossing: gold shine
• Digital inks: black + vine + espresso + cmyk
• Fonts: parfumerie script + sackers heavy roman + new icon serif + notera
• Papers: ruby 2-ply + 1-ply + bella smooth cotton white 1-ply
• Card sizes: f-8 (tier 3) + a-5 (tier 1)
• Back pocket: a-7 inner vertical
• Diecut style: cd-471
• Liner: metallic luxor text
• Envelope: ruby
• Digital addressing ink: white

Cyrus

Our final Louie Award finalist is Cyrus from our 2025 Wedding release by Katie Magee.

Cyrus’s whimsical floral pattern is eye-catching and creates a vintage vibe. The three-color letterpress is artfully designed and printed to create a stylized pattern. A pocket utilizing our lilac paper, which matches the lilac letterpress ink in the pattern, provides space on the back to secure additional cards. The pattern appears again, but this time as blind emboss on the back pocket, creating a cohesive and tactile element.

The flower pattern that serves as the centerpiece of the invitation is transformed into a letterpress border for the rehearsal dinner invitation and a blind deboss border on the save the date, creating consistency across all of the pieces. 

Product Specifications

• Letterpress inks: verdigris + rouge + lilac (invitation)
• Embossing: blind (back pocket + envelope)
• Fonts: tan – waltzing mathilde + bergen + pink champagne
• Papers: bella cotton bright white 2-ply (invitation) + lilac 1-ply (back pocket)
• Invite size: sq-7 (tier 3)
• Back pocket: sq-7
• Edge painting: verdigris
• Liner: cyrus pattern in verdigris + rouge + lilac
• Envelope: bella cotton bright white
• Digital addressing: verdigris

In the Print & Production Excellence Category

Paseo V.2 is part of our Metallic mini collection of 2024 by Katie Magee

Our luxuriously thick 3-ply color paper perfectly showcases the blind embossed border and foil stamping. The thick stock is further highlighted by the 45-degree bevel that is edged in copper shine foil. Metallic thread secures a die-cut velvet tag for an extra special and opulent touch.

Product Specifications

• Foil stamping: copper shine
• Embossing: blind
• Fonts: branch + gatlik saphir + novecento sans
• Papers: khaki (now almond) 3-ply (invitation) + navy velvet + metallic copper duplexed 1-ply (tag)
• Invite size: f-8 (tier 3)
• Tag size: 1.75 x 1.75 (tier 1)
• Diecut style: bp-129
• Bevel: 45º
• Foil edging: copper shine
• Liner: felton pattern in copper shine on navy velvet
• Metallic thread: copper
• Envelope: bella cotton white
• Digital addressing inks: navy + nutmeg

You can view all the Louie Award finalists here, and here’s a link to the announcement video. The awards will be held and winners announced in Las Vegas on July 27, 2025.